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Hey Reader,
Last week we asked which of the top-rated 2026 Super Bowl ads was your favorite.
50% of you voted for Budweiser's 'American Icons' commercial.
Naturally, we had to do some research on the ad.
We learned that the bald eagle in the spot was not CGI. It was not AI-generated. It was indeed real! So real, in fact, that he has a name. Lincoln is a 28-year-old rescue, cared for by the American Eagle Foundation. Read his story here.
Todd Allen, SVP of Marketing for Budweiser at Anheuser-Busch, said: “As we celebrate Budweiser’s 150th anniversary and America’s 250th birthday, we knew we had to rise to the occasion in a way only Budweiser can."
If that doesn't make you feel patriotic, I don't know what will.
Link Bouquet: Curate and share beautiful bouquets of your favorite links. Continue reading.
Never Bounce: Remove those pesky invalid emails and bounces before you send. Continue reading.
Hitting the Mark: Conversations with founders on the link between brand clarity and startup success. Continue reading.
May Day is comin' quickly so we've been working on something extra special for you this year... a Second Edition of our newspaper! Claim your very own copy by sharing your mailing address here.
Join our bi-weekly email “Good Times” newsletter and unlock a world of branding delight! As a subscriber, you’ll get insider access to lots of goodies like exclusive brand resources, the latest brand buzz, things we're currently digging, and more.
