Case Study: Folkways

Last week, Folkways unveiled their new brand the only way that made sense: at one of their well-known events, surrounded by the people invested in it: board members, partners, and neighbors who've spent years at the Red River Market, ChristkindlMarkt, and Night Bazaar.

For years now, Folkways has become Fargo-Moorhead's placemaking nonprofit, the force behind the experiences that turn strangers into neighbors.

Yet their brand had drifted somewhere between cool and corporate, a far cry from the warmth and whimsy their events deliver in real life.

So we built a brand that captured that magic, letting the feeling live on long after the event ends.

See The Full Story

418 E Broadway Ave., Ste. 1, Bismarck, ND 58501
​Unsubscribe · Preferences​